We Have a New Logo (and Why)
Well, hello. We have a new logo.
It’s your first look at some spiffy changes you’re going to love. Here's the WHY behind those changes:
- The timing is perfect. Like a lot of companies, the last two years have changed us. Our team, products, and way of thinking have been torn down and rebuilt. Our old look doesn’t suit the new vibe around here.
- The reason is logical. We are about to introduce (or reintroduce) products and services that serve the college search in broader, better ways. This logo reflects where we are going and how we want to be identified.
- The look is intentional. Our commitment to innovative technologies supporting the college search is real. Our tech (and now our logo) prioritizes engagement in that journey.
Change is good.
We Have a New Website (and Why)
A while back we let you know about our new logo. Now it's time to check out our entirely new website. Here's the WHY behind these changes and how it matters to you: The timing is perfect. We know the pain points (old and new) in the college search ...
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